>Ileana Chermenschi

About Ileana Chermenschi

I am a marketer, interested in how and why people make decisions and especially purchase decisions. This interest leads me to make the most of the intersection of business, psychology and behavioral economics. The second area of focus is how to apply these nudges and creativity into developing marketing programs that shape purchase decisions. I blog on marketing and behavioral economics at
22 05, 2018

Best practices in Finance automation with RPA

2018-08-31T09:18:48+00:00 By |Categories: Events|Tags: , , |0 Comments

RPA (Robotic Process Automation), AI (Intelligence Artificial) and blockchain are solutions that enable financial departments to cope with cost-cutting pressure, labor shortages and digital transformation imperatives including security and [...]